The Content Compass · Veo Studios
Know what to make before you make it.
Ten formats winning in your niche right now, decoded and rebuilt around your business - plus a 90-day plan and 25 ready-to-use hooks. Delivered in five business days.
Posting more isn't a strategy.
Most brands don't have a content problem. They have a guessing problem.
Copying without decoding
You see a format blow up, film your version, and it flops. The style was never the reason it worked.
Every post starts from zero
No format library, no hook bank - so every week is a blank page with a deadline attached.
Strategy hides inside retainers
Most strategists only sell the plan wrapped in a monthly commitment. Sometimes you just need to know what to make.
One document. Ninety days of direction.
Everything lands as a single organized document, built for your business - not a template with your logo on it.
The Scorecard
Your last 30 posts, graded: hooks, pacing, format mix, and what's quietly working.
The 10 Format Files
Ten formats winning in your niche right now - live examples, why each one works, and how it maps to your brand.
The 90-Day Roadmap
Which formats to run, in what order, at what cadence, on which platforms.
The Hook Bank
25 hooks written for your business, sorted by format. Usable the day they arrive.
Format #1, scripted
The first format on your roadmap as a full script and shot list. Film it the week you get it.
Plus a 60-minute walkthrough call - recorded, and yours to keep.
Format File
Street interviews
Seen working in: barbershops, tattoo studios, local retail
- The hook
- A question strangers actually want to answer, asked in the first two seconds.
- Pacing
- Cut every 3-4 seconds. Stitch the best answers - never run one in full.
- Why it works
- Strangers create suspense. Viewers stay to judge the answers against their own.
- Make it yours
- Ask outside your shop: “How much do you think a full sleeve costs?”
A clear path from review to roadmap.
Review your page
Book a free call. We will look at your page and goals, then discuss whether the Content Compass fits.
We map and decode
Your last 30 posts get scored. Your niche gets swept for the formats actually winning right now.
The document lands
Scorecard, ten Format Files, roadmap, hook bank, and one scripted format - within five business days.
The walkthrough
Sixty minutes on a call, page by page. Recorded, so you keep every answer.
The decode is the whole job.
The Content Compass runs on the same analysis behind every Veo Studios client: figure out why a format works before a single second gets filmed.
“My work was good. My views were not. That was the whole problem. Evan figured out how to get people to stop scrolling - hooks that make the tattoo hit without ever getting cheesy about it. Now more people find me through TikTok and Reels than anywhere else.”
A clear plan for the next ninety days.
The Content Compass
One focused diagnostic. Useful for a quarter.
- Your last 30 posts, scored
- 10 decoded formats with live examples
- 90-day content roadmap
- 25 hooks written for your business
- Format #1 scripted, shot for shot
- 60-minute recorded walkthrough
Delivery
Five business days from completed brief to finished document.
Straight answers.
Do you make the videos too?
Not inside the Content Compass. Format #1 arrives scripted and shot-listed. We can discuss production as a separate project.
What niches do you cover?
Anywhere short-form works: tattoo studios, barbershops, clinics, real estate, restaurants, DTC brands. If your customers scroll, the Content Compass applies.
Are there revisions?
No - it's a diagnosis, not a draft. The walkthrough call is where every question gets answered, and you keep the recording.
What if content isn't my real problem?
Then the Content Compass says so, plainly. Better to learn that before six months of posting.
Start with a free page review.
Share your page and what you want to fix. Evan will review it before the call and explain whether the Content Compass fits.